WND- AI means ‘Actually India’: How Salesforce’s AI smokescreen masks a mass labor shift out of America.
For the past year, American tech workers have been told a familiar story: Artificial intelligence is replacing jobs. From boardrooms to press briefings, executives have framed workforce reductions as the inevitable result of machine learning and automation. It’s the narrative that’s guided mass layoffs across the industry.
But in the case of Salesforce, one of the most prominent voices in enterprise software, the facts point elsewhere.
Behind the company’s public claims of AI-driven efficiency lies a more traditional and far more controversial strategy: offshoring. Between 2020 and 2024, Salesforce reduced its U.S. workforce by thousands while growing its employee base in India by more than 420%. Offices in San Francisco, Portland and other U.S. hubs were shuttered. Simultaneously, the company signed formal training and hiring agreements with the Indian government and celebrated explosive growth in Hyderabad, Mumbai and beyond.
Salesforce isn’t alone in the illusion of automation. Amazon’s heavily hyped “Just Walk Out” AI-powered checkout was, in truth, driven by over 1,000 workers in India manually reviewing surveillance footage. What was marketed as innovation was really offshore labor behind the scenes. Likewise, Microsoft’s investment in a virtual assistant “Natasha” turned out to be 700 Indian employees posing as chatbots.
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Corporate executives will sell out their employees, their communities, and their country for the almighty dollar. I wonder how they keep a straight face when they demand loyalty from their workers.
Oh my, shades of Theranos and Elizabeth Holmes!
This India stuff should have been caught at the funding stage.
The company I work for is doing the same thing. Claiming hard times are causing layoffs, while hiring the replacements in china, india and vietnam.
The lawsuits must be flying.
So, in other words, the next big advance in AI will be to produce artificial Indians.
Disney kicked it off back in the early 2000s
We have the joke at work, with the Indian contractors no less (they made they joke), that AI mean “All Indian”.
Aren’t old-fashioned cigar store Indian statues considered to be artificial Indians? Oops, wrong Indians. I could go for listening to either Hank Williams or Charlie Pride singing Kawliga right now.
AI Tech Support:
https://youtu.be/AmD_8cBqhW0
salesfarce, no surprise