How Buzzfeed’s ‘Data-Monster’ Leveraged User Data To Fuel Super PACs, Target Voters – IOTW Report

How Buzzfeed’s ‘Data-Monster’ Leveraged User Data To Fuel Super PACs, Target Voters

  • BuzzFeed created dozens of native political ads for anti-Trump super PACs in 2016 that were “based off mounds and piles and troves of data and information” it had collected on its own users, according to former BuzzFeed vice president.
  • At the same time, BuzzFeed refused to work with pro-Trump groups because to do so would be “hazardous to our health.”
  • BuzzFeed said that political ads on its website would be labeled as such, but most of the political ads the website reviewed by The Daily Caller News Foundation were not.   GET THE STORY HERE

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