Twitter shares dropped by as much as 10 percent Thursday as the company revealed its number of daily active users for the first time, disappointing investors. Only 39 percent of Twitter use the platform every day.
Reuters reports that following the recent release of Twitter’s daily active users for the first time, the company’s stock price has taken a hit. Twitter has notoriously never released their daily active user metrics in the past, instead revealing the percentage increase or decrease of its monthly active users.
But due to a recent decline in monthly active users — partly due to the social media firm’s crackdown on fake accounts — Twitter chose to reveal its daily active users and will no longer be publishing monthly active user figures.
The official daily active user numbers were revealed in a letter to shareholders and were much lower than expected, listing the current daily active user count at around 126 million users. The letter states:
Twitter defines monetizable daily active usage or users (mDAU) as Twitter users who logged in or were otherwise authenticated and accessed Twitter on any given day through twitter.com or Twitter applications that are able to show ads.
The letter also revealed single-digit growth for the company each quarter, spelling bad news for the future of the platform:
- Q1: 120M (+4%)
- Q2: 122M (+2%)
- Q3: 124M (+2%)
- Q4: 126M (+1%)
Recode notes that Twitter has roughly 60 million fewer users than Snapchat and far less users than Facebook’s collection of apps. According to these figures, only 39 percent of Twitter’s user base actually use the app every day.
So Twitter isn’t as important as it thinks it is.
This doesn’t surprise me, I’ve never used it and really don’t know anyone that has.
How about you? You use it or know many people that do?
I read Trump’s twitter (I’m not signed up, so I don’t see the offensive commentariat.)
I occasionally look at a link someone posts in an article.
Otherwise, I will have nothing to do with Twitter.
I am thankful that I don’t use any social media. Nobody misses me, anyway.
Twitter is only as valuable as its hype. Hype gets old, and fast.
Being as corrupt as it is, its base of users is small.
I read James Woods twitter. Good variety of content and I’m not a subscriber but if you click on the individual tweets you can read the comments. Do it on the Prez’s and Melania’s too.
Whats Twitter? Is that anything like Gab!
Get woke, go broke. Ha ha ha Libtard virtue signalling douche nozzles!