The Great Japan Potato-Chip Crisis – IOTW Report

The Great Japan Potato-Chip Crisis

Bloomberg: Demand for potato chips has surged in Japan this week, with products on offer for 6 times their retail price online after Japanese snack company Calbee Inc. halted the sale of some of its most popular chip brands.

Calbee’s pizza-flavored chips were going for about 1,250 yen ($12) on Yahoo Japan Corp.’s auction website Friday. One bag usually sells for less than 200 yen. Photos of near-empty shelves at their local supermarkets were trending on Twitter.

The crunch came after Calbee warned on Monday that it will temporarily halt the sale of 15 types of potato chips due to a bad crop in Hokkaido, a key potato-producing region. The northern island was hit by a record number of typhoons last year. Calbee, which has a market value of 507.9 billion yen and is 20 percent-owned by PepsiCo Inc., has a 73 percent market share of potato chips.

Potato chips are a big deal in Japan, a country also known for its senbei rice crackers and Pocky sticks. Calbee’s potato-snack products were the most and second-most popular snacks in a TV Asahi poll of 10,000 people and 13 confectionery makers last year, and the subject of a primetime show that lasted more than two hours.

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SNIP: I lived in Japan as a child and while Calbee products [ Senbei rice crackers , Prawn crackers, and chocolate Pocky Sticks] were an OK treat to have now and again, I didn’t think they were wrist-slitting good.  For some strange reason, even though I detested sea food, I still ate the Prawn Crackers. lol
Is there a commercial snack product you can’t live without?
Or do you prefer the home baked stuff, like me?

18 Comments on The Great Japan Potato-Chip Crisis

  1. Preceeded by a 2 month advertisement run…
    You will not eat just one.

    Calling Calbee chips is a misnomar.
    Just like in the UK. They are legally called crisps.
    Chips are sliced whole potatos, crisps are molded from flavored potato puree and coated with artificial powdered flavorings.

    I have 100 plus packets of various Top Ramen msg powder packets left over from over the years. I only use the noodles.

    These and a couple cartons of Betty Crocker instant mashed potatoes. FedEx to Japan.

    I might be able to retire.

  2. Pizza flavored chips? What’s wrong with those Japs?!? Are they gonna run out of the pantie dispenser vending machines, too?

    Call Idaho, get them to send a crop to Mike-Sells, and you’re good to go!

  3. Chasing potato chips online is probably a welcome distraction from worrying about NoKo warheads with sarin gas. Or worse.

    Wonder how sales of iodine tablets and gas masks are doing.

  4. Koreans eat dried salted squid. Gross.

    Prawn flavored chips phucking stink.

    I still enjoy potato sticks every once in awhile.
    We’re a tostito corn chip family.

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