The Mulvaney Effect: Retailer Loses $80 Million After Replacing Shark Survivor Model With Tranny

The Dylan Mulvaney effect claims another victim.

After Anheuser-Busch decided to partner with self-proclaimed transgender influencer Dylan Mulvaney — a man pretending to be a woman — for an ad campaign featuring him drinking Bud Light in 2023, Fox Business reported sales were down 29.9 percent for the week ending in January 2024 when compared to the previous year.

That was 2023. Companies have had time to learn that customers did not want to see delusional men play dress up in a marketing effort, but here we are.

Kathmandu Holdings, known as KMD Brands, has reported an $82.9 million loss after a boycott in 2024 over a decision to use another so-called transgender surfer to promote the sport to women. more

13 Comments on The Mulvaney Effect: Retailer Loses $80 Million After Replacing Shark Survivor Model With Tranny

  1. I’m still waiting for a shareholder lawsuit righteously claiming “woke” business decision(s) constitute fiduciary failure to maximize shareholder value. Seems like an easy win with the right judge.

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  2. Pound for pound, there is no country in the world more woke than New Zealand. During Covid, their prime minister, Jacinda Ardern, used tactics of deception, intimidation and sheer brutality not seen since Lavrentiy Beria.

    Target is still looking for a model to show off their new line of women’s swimsuits with the “junk” pouch predominantly displayed. He/she should be able to find work.

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