Facebook advertising chief worried about whether it overstated audience – IOTW Report

Facebook advertising chief worried about whether it overstated audience

Carolyn Everson’s emails in long-running lawsuit say social network should ‘prepare for worst’.

Irish Times:

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The world’s largest social network has been fighting a class-action lawsuit in California since 2018 over claims that its figure for its “potential reach”, which told advertisers how many people saw their ads, included duplicate and fake accounts. more

8 Comments on Facebook advertising chief worried about whether it overstated audience

  1. I don’t know if my little bit of protest matters at all but I haven’t been on FB since Election Day. Fuc Em. We also found Netflix to be a big fat waste of money as well as a liberal cesspool so we dumped that too!

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