PJ Media
From a marketing perspective, there’s nothing wrong with that approach. Lots of products differentiate themselves via comparison. When it’s done well, “comparison campaigns” can ring registers: Remember Apple’s “I’m a Mac!” and “I’m a (dorky) P.C.” ads?
Apple gave audiences a binary choice: Do you wanna be the cool guy in slacks and nice hair (Mac) osr do you wanna be that yutz in an ill-fitting brown suit? It’s gotta be one or the other.
But when you live by comparison, you die by comparison.
During today’s Fox News interview with Bret Baier and Kamala Harris, only two people were on the screen. And none of them were Donald Trump. More
Kakala might — might — come out ahead in a comparison with a roadkill muskrat.
I’m waiting for the left to claim that the interview was an assassination attempt.
@Uncle Al – how long has the muskrat been festering in the sun? 🙂
Left Coast Dan
Friday, 18 October 2024, 6:49 at 6:49 am
“@Uncle Al – how long has the muskrat been festering in the sun? 🙂”
…to a buzzard thats ambrosia, the worse it is to US, the better it is to THEM.
And we have a LOT of buzzards…
Speaking of marketing…
When your campaign themes are: a dish soap, a Bob Seger song, and what sounds like a Star Wars movie name, you’re never going to compare well with the classic, “Make America Great Again”.
@Left Coast Dan:
Excellent question! For max stink, it depends on ambient temp, how much sunshine it gets, and how many times it’s been run over and further splattered and flattened. 🤢🤮