The gradual redefinition of common words is one of the most effective techniques for advancing a hidden agenda. The process is quite simple. First you take word X which is widely agreed to be undesirable. Then you gradually redefine word X to cover concept Y which you wish to eradicate. When someone expresses support for concept Y, you shut them down by simply accusing them of being an X.
Words matter, they matter a lot. Words define our thoughts and our thoughts drive our actions. By the manipulation of language it is possible to effect changes without people even realising what has happened.
Over the years, the definitions of the words in our dictionaries can gradually change. Often times this happens so slowly that we barely notice. Sometimes, this may be a natural process of change. Sometimes, it isn’t.
The corruption of language can be driven by groups or individuals with agendas. It seems hardly likely that those agendas would be in our best interests.
George Orwell understood the danger posed by the corruption of language and knew who was responsible. He railed against the excessive use of long and unnecessary words, over complex sentences and vague and inaccurate descriptions. Orwell saw how this, “newspeak” as he called it, was used as a shield by the political classes to hide and distort despicable truths.