The mogul, who has spoken with former Fox News star Megyn Kelly, may look to rebrand an existing Viacom linear channel to create a conservative-leaning news network.
In the midst of closing a merger between CBS and Viacom, Shari Redstone is quietly exploring a plan to launch a conservative TV outlet meant to square off with the Fox News Channel, sources tell The Hollywood Reporter.
This Redstone plan for a new TV service also would have a streaming component. THR has learned that Pluto, which Viacom acquired in March for $340 million, is about to launch an as-yet-unannounced streaming conservative news and opinion channel. A source says the idea for that network was in the works before the Pluto acquisition.
Redstone has approached current and former Fox News personalities about such a plan, sources say, and she has spoken with former NBC News host Megyn Kelly. A rep for Kelly declined to comment. More