Why Newspaper Presidential Endorsements Are Down Over 60% – IOTW Report

Why Newspaper Presidential Endorsements Are Down Over 60%

PJ Media

Fewer newspapers in the market mean fewer newspapers to offer endorsements. Lots of jobs have vanished. These are dark days in the newspaper industry.

For all the talk from The Washington Post about “Democracy Dies in Darkness,” you know what else gets really dark? Your newsroom if you can’t pay the bills! And that’s been happening to newsrooms all over the country.

But the rest of the explanation is far more interesting: Newspapers need their endorsements to be meaningful because they’re an extension of their reputation. It’s their stamp of approval — their name on the line. For their endorsement to be meaningful, it requires the perception of value.

And the fastest way to devalue your endorsement is to endorse a loser. More

14 Comments on Why Newspaper Presidential Endorsements Are Down Over 60%

  1. It’s hard for any newspaper trying to keep a straight face, saying: Vote for the dumb whore puppet! And if the dumb whore wins and the world turns on fire, they’ll have to face up to having endorsed her.

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  2. Probably the same reason their readership and subscriptions are down. I can think for myself and all they need to do is report the events and I’ll make up my own mind. They are not smarter than me and don’t make my life’s decisions. In other words, “Just shut up and report the facts and events.” You don’t run my life, when you cant run your own. You can’t and don’t influence me. and “You’re not the boss of me!”

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  3. I get the nostaligia of reading a newspaper. It takes you back in time to a better time, but let’s face it, newspapers today are not what they were 40 – 60 years ago. They are no longer supported by advertising and subscriptions and can be bought for a song and wind up being used as some millionair’s personal “blog”. If you’re sitting there getting youur news from a newspaper (cuz you think it makes you look smart and educated) you might as well be drinking out of the toilet!

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  4. I gave up on newspapers when Gannet bought them all, started publishing them hundreds of miles away, fired all the conservative editors, and prohibited wrongthink from the denuded comments page.

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