Someone at Chevrolet has a heart. Watch
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39 Comments on “Holiday Ride”
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Buy one of their shit box cars.
Deal with their service department.
Then,
Let me know if they have a heart.
Never again.
I can’t afford anything other than a Ford Truck
or Toyota/Honda/Subaru Cars.
I just don’t have the cash.
That was some heavy duty dust. Came through the monitor and right into my eyes.
I’m not looking for any political or consumer message. I’m looking for messages that convey the meaning of Christmas and for me that video was certainly a good example. Loved it.
Ive seen the one minute version of this commercial before, It’s nice to see the full version.
I’m not a car guy but the first thing I noticed, would any real car guy NOT have a cover over this supposedly meaningful nostalgic ride? I guess they needed the contrast between dusty, beat up and busted to clean and pristine but I can just imagine real car guys birthing kittens over leaving it uncovered in a dirty smelly mouse infested barn.
The best commercial that I’ve seen in a long long time. Two thumbs up to the creators of this commercial. There was a lump in my throat.
Huh. And I was just watching Mecums on the TV.
Of course they had to ruin it with “Happy Holidays” instead of “Merry Christmas” at the end, heathens!!
Only the old Chevys are worth fixing up and kept running. That said you don’t see commercials from major corporations that don’t make you hate them with a red hot fury very often anymore. This was a rare exception.
GM stole my pension so I really don’t give a shit about their product.
Didn’t work for me.
GM took the Obama bailout. They tried to pretend they’re not leftists. They’re not.
They don’t make Chevy’s or Fords or Mopars like they used to do. My favorites were my 55 Chevy station wagon with a 265 c.i. V 8 (which I bought for $100 when I was a Junior in HS in 1970) and my dad’s and my brothers and mine 56 Ford F 100 P/U truck. Which I drove to San Diego during my last year in the Navy and my brother drove it home when I went overseas for the 2nd time in 1975. And our 62 Dodge station wagon with the push button automatic transmission buttons. My dad was a Packard guy, he loved his Packard’s, our primary family car growing up until the mid 60’s was a maroon 53 Packard Clipper until it finally died and couldn’t be repaired anymore.
Wouldn’t buy a GM product if you gave me the money.
But I did like the short story – imagining having a daughter like that (sons only). Fortunately, I do have one grand daughter (at the moment) and she’s a keeper.
I owned a Chevy Tahoe, purchased new, a GMC Yukon Denali, lightly used. They both had expiration dates. Bought a Toyota Tundra which has just reached 155k miles. It’s far better than the others. I just wish I could afford a newer one. ‘
Ever notice that Fords, Chevys, Dodges are always available on used car lots. Toyota Tundras? Not so much.
That house was used in a horror film… one of the Annabel films, I’m pretty sure.
Loved the video. Hated the ‘Happy Holidays’….ruins it.
It was a lovely story.
That said, the company can just go eat a large bag of dicks.
Merry Christmas! 💕
Similar to that song, “Riding with Private Malone”.
All the Government Motors unemployed former employees, families, contractors who supplied all the assembly plants GM moved to Mexico and state tax collectors still have a tear in their eye.
Took the government bailout and bailed out to Mexico.
Nice heart wrenching commercial. All the terminated former employees, bankrupt suppliers, destroyed families, communities and taxpayers know what GM is about. They sure aren’t compassionate or caring. The bottom line ($) is what they care about.
Don’t mind me, I’ve just got a 30 thousand dollar car in the barn. Yeah, it’s a convertible so I left the top down. That way the interior can stay pristine.
Got er’ in 66….parked her in 69. Never drained the oil, still full of gas. Have no plans to maintain her. Much rather just sit in it and cry. LIKE EVERY OTHER $@^ I@*^(# CHEVY OWNER.
Guess my grown daughter will take care of it.
That way I’ll drive it around town and everyone will think I’m a car guy.
oohhhhhh yeeeaahhh, I’m just gonna’ assume the mom died in nam’. That would explain why the draft dodging husband is so pained at her memory.
And no, I didn’t watch 4 minutes of commercial advertising. Just clicked through it.
Top notch garage work tightening wheel lug nuts while it’s on the floor. Huge props to the guy who successfully screwed down the air intake cover. But apparently only the skirt knows where the chrome trim goes.
I can’t even spell Volkswagen, can you?
It’s spelled “4000 dollar car that may make it 100 years”
No….I’m not pissed. Just constantly amazed at how cavalier the media treats knuckle busting vehicle restoration….
The fug did she take the steering wheel off for? Wiring? Gonna’ bust that column open lil’ girl?
I could go on….but I’ll save it for when I get my hands on a 66 Chevy Impala…..in pristine condition.
Erik, I gots a 76 Wesite in my barn. Paid 9, value after restoration…..30K.
It takes a loong time. How that lil’ girl got such a quick turnaround on that Chevy luv machine is beyond me.
I had to take a steering wheel off a ’73 Super. WTF? I was just trying to repair the horn. And then I fucked everything up. Aww, Man! And then the fucking generator lamp came on. I don’t even have a generator. And then…
I’ll take that super and cut a ragtop sunroof in it and go full Herbie on it.
See, ya take the original pancake engine out and squeeze in a Subaru 2.0….it goes Herbie fast. Wheelie and everything.
HAA!
See? 0-60 2.9 seconds
https://www.youtube.com/watch?v=4Od1IsLw6ts
My Super was a Sun Beetle. Already has the crank sunfoof.
Yes, sunfoof. And cranked.
But it didn’t leak water.
Got a power wheels type golf cart….
Yanking out the 12v motor goin’ dual 24 volts.
Yeah….launching pre schoolers down the fairway at +40mph is gonna’ be my thing for a while….
At least that car will still start and run after the EMP that is going to occur when/if the balloon goes up.
Tough crowd…
Substitute 66 Impala ragtop with….Dutch Master painting by Vermeer. Or, classical bronze sculpture.
That some guy is keeping in a dusty barn. Same value, 30K to 130K.
Some would say that would be a crime. Not to mention the sentimental value. Your ol’ lady’s cherry ragtop? I mean, your ol’ lady’s full standing Tiffany lamp? Sure, uncovered in a barn.
I’m not mad. Again, simply astounded at how breezy and simple the ad people made it all look.
Full disclosure…I never turned the sound on. That would have involved turning Motörhead…off. That’s just not gonna happen.
PHenry,
I had a 1999 GMC Yukon that routinely tried to kill us. It would DIE every once in a while while in the middle of making a Left Hand Turn in an intersection. I babied the fucker with Mobil 1, Solid maintenance, etc. Didn’t help. Dashboard electronics, Air cond. leaks, useless brakes, rattles & clanks everywhere etc.
The Used (very used) Lexus that replaced it never died and had TWICE the mileage on it. Well over 320,000 and then hit by kid on a cell phone that blew a stop sign.
Nice commercial, but that is how they get you.
You let them in your Heart, And then they FUCK YOU!
If you don’t buy their garbage, the government gives you their money anyways. Horrible Company.
@ the Human Kite;
Golf cart to pull behind your golf car? Interesting.
I know it’s just actors but darn!
That is a tear jerker.
Even with the inaccuracies on restoration.
Kyle, my brother in Seattle a retired mechanic installed a Subaru boxer engine in his mid 80’s VW bus. It’s one hell of an improvement on the original VW engine and gives his VW bus a lot more power. He’s retired now after losing his lease on his garage in Seattle after nearly 40 years in business, his garage was turned into a microbrewery but he still works on his customers Subarus out of his home garage.
Brown Eyed Girl December 17, 2021 at 8:18 pm
I’m not looking for any political or consumer message. I’m looking for messages that convey the meaning of Christmas and for me that video was certainly a good example. Loved it.
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It made me cry. I have lost loved ones and just recently my mother. The message? I dunno, a daughter did something for her grieving father, the car will never replace his wife, a car is an innate object, it can never replace a loved one. The message? Do something nice for a loved one? I dunno, it was sad.
Hi everybody-Agatha here.
My mom broke her leg and I’ve had to be with dad 24/7 (dementia-him, not me, yet).
I haven’t had much time to visit IOTWReport.
I have had a lot of time to watch TV. This commercial is an anomaly in today’s TV world.
It have enough POCs and alphabet people in it.
It doesn’t belittle and demean the men, especially the white men.
It doesn’t display urban living as ideal and rural life as something out of the movie “Deliverance”. Plus, it seems to glorify gas-guzzling American made cars.
I don’t know how Chevy managed to skirt the woke crowd on this. The “Happy Holidays” tagline?
Anyway, my rant sort of ran out of steam.
Merry Christmas to all!
BTW, my mom’s Dodge van, aka Christine, knocked my mom down, breaking her leg. I bet we don’t see a commercial about that feature!
Blessings all!
The commercial did just what it was suppose to do
– get the target, older audience nostalgic and longing for the American values we know and love.
Yet, buyer beware! Contrary to the excellent ad, Chevrolet the company is duplicitous and hypocritically woke. The company currently doesn’t produce high quality cars or regard customers and employees a priority.
However, kudos to Chevrolet’s marketing department – they know how to pull at the heart strings with expert skill. Just be careful buying their cars.